Consumer Sector
Brand Executive - Data & Insights
A short introduction
This role drives data-led decision-making within the marketing team by turning consumer, campaign, and business data into actionable insights. It focuses on tracking brand performance, analyzing campaign effectiveness, and uncovering growth opportunities through consumer and market analysis. The role also manages marketing dashboards, integrates multiple data sources, and supports strategic planning, forecasting, and commercial decisions to ensure brand growth initiatives are guided by clear, evidence-based insights.
Employment type (full-time/part-time) – Full Time
Requirements
- Bachelor’s degree in Marketing, Business, Statistics, Data Science, Economics, or related field
- 1–3 years’ experience in marketing analytics, brand analytics, or data analysis
- Experience in FMCG / retail / telecom / consumer marketing preferred
- Strong proficiency in Excel (advanced level)
- Experience with Power BI / Tableau / Looker (preferred)
- Basic SQL knowledge
- Working knowledge of Google Analytics, Meta Ads Manager, or digital dashboards